- Help design the project
- Set up research activities
- Articulate the desired project outcomes
Design Research
- Design or participate in the research
- Help researchers synthesize the findings
- Frame the insights of user research insights (personas, archetypes, customer journey maps, mental models, touchpoint analysis, etc.)
Workshops
- Design, facilitate, participate in client workshops
- Design, facilitate, participate in internal workshops
Ideation
- Come up with killer ideas
- Make sure business strategy is represented in the solution
- Make sure the final solution is in line with project briefings
- Develop prioritization frameworks
- Evaluate costs and benefits
